10+ Best Ways to Add YouTube Viewers
Here are 10+ ways to add the most powerful YouTube viewer for you to try:
1. Get to know your Viewers Channel
Out there, there are many types of viewers. Starting from viewers who like political and educational videos, to those who like comedy videos. Of course you won't be targeting all types of viewers right? That's why you need to know who your channel viewers are first. Suppose your channel discusses topics about automotive. You have to know whether your viewers are interested in two-wheeled or four-wheeled vehicles? Or, do they watch videos to simply add insight or to find references before buying a vehicle? By understanding what they want, you'll know what kind of videos they like. But.. How to find out their interests? It's easy, you just have to look for popular channels with the same theme as yours. Look for their videos that have a high number of views, meaning that is the type of video that your audience will be interested in. If you want to know more about the characteristics of your audience, you can take a look at YouTube Analytics: There, you'll know the age range of your audience, where they come from, and the type of device they use.
2. Watch the Trends
Video trends on YouTube will definitely keep changing. For example, a few years ago, maybe you saw many culinary channels that made videos on how to make milo ice cream or round tofu. Meanwhile, lately, there are many culinary channels that make content about Korean garlic bread or Dalgona coffee. No trend lasts forever on YouTube. That's why you should keep up to date with trends related to your channel. How to? One of them by checking Google Trends. This tool doesn't just show the level of popularity of a trend. But also popular keywords related to a topic on YouTube. For example, here are search results for the topic “recipe”:
From the results, you will know that nowadays many people are looking for “cake recipes”, “chicken recipes”, and “sponge recipes” on YouTube.
3. Use Interesting Titles
When you are looking for videos on how to learn programming, you are faced with two choices, between these videos:
Or this video:
Predictably, you will tend to prefer the second video, right? It's natural, because the second video has a more interesting title. You can know the benefits of the video just by reading the title. While the title in the first video seems only as a formality. There is even less important information for readers to know – namely the date at the beginning of the title. Therefore, make sure you put a catchy title. Start by writing the benefits of the video in the title. Oh yes, make sure you avoid clickbait titles! Because the title you display must match the content of the video as well.
4. Install Popular Video Metadata
In order for your video to appear as relevant results, you must include the right keywords in the video metadata: such as the title, description, and content of the video. That way, when an audience searches for a video on a topic, your video will appear in their search results. For example, suppose you want to make a video on how to create Facebook Ads. Of course you need to target the most searched keywords such as “facebook ads”, “eg facebook ads”, “facebook ads tips” and the like. Well, but how do you find popular keywords? It's easy, you just need to search for popular video metadata. First, look for popular videos that are on the same topic as your channel. After entering the video, right click and select view page source.
After that, search for the word “keywords”, and you will find various keywords used in the video:
These keywords have been proven to be able to make competitors' videos get a lot of views. So you just use it. But, even if your video uses the same keywords as competitors, don't make the exact same video. Always provide added value that is not in other videos.
5. Arrange Videos into Playlists
One thing that makes playlists interesting is the autoplay feature. After watching one video, viewers will be automatically redirected to another video. This is why playlists are needed by viewers. Because they can find videos on certain topics easily in one playlist. As for channel owners, this is the right way to increase the number of views. Because the viewer will not increase the views in one video only, but also in other videos.
6. Take advantage of the Cards and End Screens features
Cards and End screens are features that YouTube provides to promote videos within videos. Hey, what do you mean? So, when someone watches a video, the channel owner can promote his other videos in the video. That's the function of cards and end screens. Cards are a series of videos that will appear when the viewer clicks the exclamation mark button in the right corner of the video. You can determine the videos that will appear on the cards.
While end screens is a feature that allows you to promote other videos at the end of the video. Using cards and end screens, you can direct viewers to your other videos. This can certainly increase the number of views on your channel gradually.
7. Use Interesting Thumbnails
In addition to installing a video title, you can invite the attention of the viewer through a thumbnail. Thumbnail functions more or less the same as the cover in a book. The point is to make a first impression on the audience. The more attractive the thumbnail, the more likely the video is to be clicked.
8. Interact with the Audience
One day, you leave a comment on a video. Not long after, the channel owner replied to your comment. Of course this will bring you back to the video, right?
Interaction with the channel owner makes you interested in checking the channel. Finally you watch another video. Indirectly, you have increased the number of views of the channel just because of the comments from the channel owner. Well, you can try this strategy too. Reply to comments that appear on your videos. It would be even better if your reply could invite more comments. But remember, don't invite audience interaction by replying to controversial comments. Although this method will definitely attract a lot of comments, your channel's reputation will be at stake. So, attract audience interaction in a more positive way. For example, by giving a friendly or humorous reply.
9. Collaborating with Other Channels Collaboration between YouTubers is not just an interaction between friends hanging out. But a strategy to exchange viewers. What is meant by "switching viewers"? So, when channel A collaborates with channel B, channel B viewers will surely watch channel A. And vice versa. That's why collaboration is a powerful way to increase views. But, make sure you don't just choose a partner for collaboration! Choose a channel that really fits the theme of your content. For example, suppose you want to create content about games, then you can invite popular gaming YouTubers. So, its popularity can be infected to your channel too. But if you can't collaborate with popular channels, at least you can invite collaboration channels that have the same number of views as your channel.
10. Promote Your Video to Social Media When promoting a video, don't just stick to YouTube. You can also rely on other platforms. One of them is social media. Examples include Facebook, Instagram, and Twitter. Its function is not only to interact with your channel's fans, but also to inform them about the videos you have just uploaded.
That way, you can get a higher number of views thanks to followers who visit the video. When promoting videos on social media, make sure your content can inspire followers to watch the video. Because if you just promote the video, they certainly won't be tempted to visit your video.
Lastly, of course you have to make sure the videos are interesting! Because no matter how good your efforts in promoting the video, it will be meaningless if the video is disappointing. Then.. What's the recipe for making interesting YouTube videos? The answers can vary. It all depends on the theme of your channel as well as the characteristics of the audience you are targeting. In essence, if you are able to provide what your audience wants, your video will definitely look interesting.